At the Design Council I'm the Chief Design Officer, working across the Design Council to develop our design thinking and strategies. I am also leading our new programmes to support innovation in public services and sustainable design. I regularly give keynote speeches, run workshops and attend expert groups on design and innovation across Europe, Asia, Australasia, and South America.
Before I joined the Design Council in 2002, I developed consumer products and website, CD-ROM and interface designs as consultant and taught product, automotive and interaction design in leading UK universities. A graduate in industrial design, I also have a PhD in virtual reality.
andrea.siodmok@designcouncil.org.uk