Free guides for small businesses

How to find a designer, make money from your brand and get a great website

After talking to small businesses that have used design and design businesses who've worked with SMEs we have created three free guides to give you practical advice on what design can do for your business. They're full of step-by-step advice, real-life examples and practical ideas from other small businesses.

 

Find and working with a designer: a step-by-step guide

Finding and working with a designerIf you’ve never commissioned a designer or design consultancy before it might well be hard to know where to start looking and how to select the best one for the job. This free guide explains the process of finding and working with a designer – focusing on your needs and ensuring you get the most out of the project.

 

The power of branding: a practical guide

The power of brandingThe words brand and branding are thrown around liberally by all sorts of people in different contexts and with different meanings in mind, so this practical guide for small businesses asks 'what exactly is a brand?' and shares some inspirational examples of companies large and small that have used brand design to improve their business.

 

Getting a great website: a step-by-step guide

Getting a great websiteThese days, companies of all shapes and sizes will have a website. But not all have been designed with their customers’ needs in mind. That’s where a web designer can help. If a website meets your customer needs, then your business can only benefit. This free guide explains how you can improve your business with a great website.