Your perspectives on creativity in smaller businesses

Have your say

Enter your submission here

About you

This information is optional

Evan Kitsell

Evan Kitsell

Design Associate, Designing Demand

 

Quote:

'I think Mechan was attracted to the Designing Demand programme because it wanted to understand how design could be used as a business tool. But it lacked the confidence and experience to select designers or to ensure it was getting value for money.'

Find out how Mechan, which manufacturers mechanical handling equipment for the rail industry, made sense of design by reading our case study

Recent submissions

Paul Cartlidge, Product Manager at Johnson Matthey said:

'I couldn’t see how Designing Demand could be relevant to us, as we didn’t design products such as plates but we soon discovered that design is actually about people, culture and brands as well as products.’

Read a case study about how ceramic pigment manufacturer Johnson Matthey used design with Designing Demand.