Designing Demand executive summary


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This report summarises the findings of the first national evaluation of the Design Council’s Designing Demand programme.  

Designing Demand is a national support programme helping UK businesses use design to improve performance. Independently undertaken, it provides economic impact data for business, government and the design industry.

The Designing Demand programme is part of our support and coaching for SMEs which offers businesses, public sector and university scientists a bespoke package of support to use design for innovation and growth.

Inside you will find

  • The impact of Designing Demand on businesses that took part
  • As assessment of returns to the public sector
  • Benefits to the design industry

This will interest

  • Businesses considering the Design Council's business growth service

Design Leadership Programme

Find out more about the coaching services we ofer to help any business grow - from large corporates through to small and medium-sized businesses (SMEs). 

Design Leadership Programme

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