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Leading Business by Design 2015: the future of British manufacturing

Leading Business by Design 2015: the future of British manufacturing

19 May 2015 Written by By Chris Finnegan 2014-17 Marketing and Communications Manager

Design Council’s Leading Business by Design Summit is now less than one month away.

The event will bring together manufacturers, business leaders, designers and policymakers to discuss the future of manufacturing in the UK, and how design can be key to its sustainable growth and innovation.

The Summit will explore how design methods and tools are being used to drive positive change within UK manufacturing businesses and their supply chains. The high-profile speaker line-up at this must-attend event includes experts from world-leading manufacturing and design organisations, such as Rolls-Royce, Volvo and Dyson, as well as industry thought leaders from the EEF and High Value Manufacturing Catapult.

Register for the Leading Business by Design Summit now – quote DC200 when booking to save £200

However, audience interaction will be key to the success of the day. At the end of each session there will be 20 minutes or more dedicated to discussion between the speakers, panels and audience. Together, all attendees will explore the latest trends in manufacturing and cutting-edge research into the impact of design on the sector, along the way discovering how world-renowned businesses are using design to: 

  • Innovate and grow by harnessing the potential of new materials and composites and differentiating their products and services
  • Take a radical new approach to their supply chains to create a sustainable competitive edge
  • Improve their capabilities by investing in skills
  • Futureproof their business by promoting interdisciplinary collaboration  

Taking place in Birmingham during its Birmingham Made Me design expo, the Summit will bring together top-level decision-makers and experts from a range of industries and sectors. The mixture of skills and specialties at the event will produce a lively debate on the future of British manufacturing. 

We see design approaches as critical to developing ‘T-shaped’ people, able to think both broadly and deeply and bring technical solutions whilst being highly creative.

Beverley Nielsen, Director of Corporate Affairs, Birmingham City University

Beverley Nielsen, Director of Corporate Affairs for Birmingham City University, said: “Birmingham City University is focusing on developing key employability skills working with employers to help our students develop a multidisciplinary overview, an ability to bring creativity to problem solving and a practical, enterprising skills-set, leading to professional and work-ready graduates.

We see design approaches as critical to developing what is sometimes referred to as ‘T-shaped’ people, able to think both broadly and deeply and bring technical solutions whilst being highly creative in applied contexts. Such people are seen as essential in helping to develop the ‘thinking doers’ that businesses are telling us they are looking for in solving current and next generation business challenges.”

Register for the Leading Business by Design Summit now to save on the standard ticket price – quote DC200 when booking to save £200

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