As Design Director at IDEO in London Tom uses innovation and the design process to develop new business opportunities. A serial entrepreneur and angel investor, Tom has first-hand experience in building successful enterprises and, as a result, a very thorough understanding of business. He is particularly interested in commercializing new products and services, and his clients include technology, retail, FMCG, financial services, hospitality and fashion brands. Tom founded and now co-leads OpenIDEO, an open innovation platform.