The quality of client relationships is often cited the most important aspect of running a design business. If the relationship is good but something goes wrong in a project, it's probably survivable. But if a project is completed to a high standard and the relationship is poor, the client may well take their business elsewhere.

This guide on managing client relationships covers:

• Planning your approach to managing client relationships
• Developing and retaining a range of clients
anaging the people who handle your accounts
• Staying in touch once a project has finished
• Thinking about the long term and where you make your money
• Where do you make your money?

Guide available here : http://www.designcouncil.org.uk/resources-and-events/Designers/Guides/Managing-clients/

Developed by the Design Council