What we learned from Design Council continues to benefit the business, even all these years on. Making our technology intelligible to a wider audience and adopting a user-led approach has been invaluable.

Billy Boyle, Co-founder, Owlstone Nanotech


This programme supports cohorts of ventures through a blend of workshops and one-to-one coaching. This shapes leadership strategies which ensures propositions tap into design’s effectiveness in refining ideas into usable, compelling products and services which generate market pull.

Support offered will equip leaders of ventures with a business critical project to implement, valuable new skills and fresh insights that can drive innovation and enable them to achieve lasting success.

  • Costs range from £1,250 – £2,500+VAT depending on the requirements and scale of the business.



We work with organisations who want to sponsor a programme of design support for ventures at the critical stage of market entry.

For example, in November 2015 we began work with MedCity to run MedTechSouthEast, a fast-track mentoring programme for ten medtech innovators based in the south east.

MedTechSouthEast gives teams a practical understanding of how design can help fast-track the commercialisation of assisted living innovations. The programme trains participants to better plan, prototype and articulate the features, advantages and benefits of their ideas to potential investors and partners.

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We customise our design coaching programmes to suit your needs.

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Good design is fundamental in creating a product that people want to use. We’re delighted to be working with Design Council to give medtech entrepreneurs this unique chance to unlock the full potential of their ideas.

Dr Eliot Forster, MedCity’s Executive Chair


We have a national network of expert, independent design professionals, our Design Associates, who bring their considerable experience to our design support work.

Case studies