Danny’s 30 years industry experience spans advertising and design with senior-level roles focused on client strategy and based on customer insight.

An experienced research manager, workshop facilitator and problem solver, his work has supported business growth in the UK across many sectors including retail, construction, B2B service, leisure, financial services and equipment manufacturing and also via employee training in both the UK and abroad. Private clients have included Network Rail, Massey Ferguson, Merlin Entertainment Group, Jaguar Land Rover, Kier Group plc, Hammerson plc, Supercuts, Staffordshire University, Coventry Council, Numark Pharmacy Group and many other large clients and SMEs.

His Design Council clients have included Shearwater Rock project managers, MPA Group (accountancy services for innovators) and Embed Ltd (automotive control systems developers), all of which involved helping establish and communicate clear offers to business customers.

Danny currently holds a part-time position as marketing controller for the launch of the Grand Central Birmingham retail destination, due to complete in October 2015.