Darren is a strategic designer with over 24 years’ brand experience working with SMEs as well as global businesses across every sector.  

His experience in design thinking for business and user-centred techniques make him an expert in designing ‘different’. His brand agency The Engine Room, has six Design Effectiveness Awards to its name.  Darren is an alumni of Amsterdam-based Design Thinkers Academy, a Fellow of the RSA and co-founder of the Yorkshire-based creative network, Wilson’s Republic.