Markus’ background is in product design and engineering and he has over 20 years’ international design experience in creating iconic products and services. He also works with organisations to help them change their culture towards a more customer-centric way of working.

He is the London CEO of award-winning Service Design agency Hellon with offices in Helsinki and London. Previously he led a team of multinational UX and service designers at Orange Innovation Labs, creating future products and services for Orange’s 32 countries. Until 2013 he was Head of Customer Centred Design at Telefonica O2 where he designed and introduced a customer-focused design process for all of O2’s UK SME and consumer product portfolio: a nine-figure annual investment. Before joining O2, he ran his own consultancy for eight years where he won many design awards for his work.

For the Design Council, Markus works as a Design Associate involved in coaching SMEs and university start-ups. He teaches at the Royal College of Art and speaks regularly at international events.