We’re delighted to launch a new digital archive to house over a 100 hundred case studies submitted by the designers and architects that contributed to the success of the London 2012 Games.

Following a landmark deal between the International Olympic Committee (IOC), the British Olympic Association (BOA) and the UK Government, means designers and architects that worked on London 2012 are for the first time allowed to publicise their involvement and gain recognition for the part they played in last year’s golden summer through the Supplier Recognition Scheme.

The Beyond 2012 website showcases - with video, photographs and first-hand accounts - the stories of the designers and architects that made the Games happen. Challenged to find truly sustainable, spectator-centred and pioneering ways to deliver Europe’s largest urban transformation and the world’s biggest sporting spectacle, Britain’s designers stepped up – in some cases helping develop new standards and ways of working.

‘Design’ for the Games meant much more than the huge infrastructure and stadia in the Olympic Park, it resulted in an integrated design approach (known as the design grid) which was an essential part of creating an instantly and globally recognisable London 2012 brand.  This integrated design approach was not just about creating a logo and a collection of buildings, but a complete Games, where the design was able to flex and spread seamlessly from London 2012’s physical architecture through to its digital identity, its venue signage and way-finding, the staff and volunteers’ uniforms, the mascots, Olympic Torch and Cauldron, and beyond.

The Beyond 2012 website aims to help designers and architects market their work and win UK and international contracts. Many have used their experience working on London 2012 to grow their businesses and win significant contracts to deliver projects for Rio 2016 and Russia 2018 FIFA World Cup. Aecom, for example, has won a number of contracts to work on Rio 2016, including the main Olympic park’s infrastructure and landscaping, having carried out similar work on London 2012.

As with London 2012, the Beyond 2012 website aims to inspire a generation. Britain’s design sector is world leading and we aim to inspire future young talent by creating this online resource.

Sign up to our newsletter

Receive news and event updates from Design Council.

Sign up

News & opinion

Government launches new National Design Guide completed by Tibbalds and Design Council A new visual design guide for the UK planning system completed by Tibbalds Planning and Urban Design and Design Council, working closely with the Ministry for Housing, Communities and Local Government (MHCLG), has been launched. A new visual design guide for the UK planning system completed by Tibbalds Planning and Urban Design and Design Council

Feature — 08/10/2019

Design Council party conference round up 2019 At times over the last two months we couldn’t be sure that the party conference season would even take place. But now it is over, and we can look back on dramas inside the conference halls At times over the last two months we couldn’t be sure that the party conference season would even take place. But now it is over.

News — 04/10/2019

Designing products for people in later life – meet the Spark ventures Since 2014, Spark has helped more than 140 entrepreneurs across the country get their ideas off the ground, focussing on developing products which tackle societal challenges such as ageing. Since 2014, Spark has helped more than 140 entrepreneurs across the country get their ideas off the ground, focussing on developing products

Feature — 26/09/2019

Transform Ageing through Design Here are three films that demonstrate the impact social entrepreneurs are making in their communities and how we supported them to develop and deliver innovative product and service solutions. Here are three films that demonstrate the impact social entrepreneurs are making in their communities.

Feature — 25/09/2019